Are you looking to solve these top-of-funnel problems?
You need more prospects from your digital activities/campaigns?
You want to reduce your cost per lead?
You need to improve your conversion rate and quality of prospect?
You need to understand where buyers are in their journey (measurement and attribution)?
You need to optimize your digital marketing spend (ROAS) but don’t have the levers to pull and desire other options?
If you are trying to solve one or all of these problems, it might make sense to talk.
What do we do?
Prospect Desk was built with the help of partners to solve the runaway costs associated with generating digital prospects for brands, agencies, and digital marketers.
Our Approach
Your Private Lead Machine.
Bottom Line: We can potentially help improve the volume and speed of your current prospecting machine.
Our Promise: We do not charge a dime while in trial. We earn our way into every deal.
We are able to do this because we are the source for all of our Data, ID Graph, and Resolution Network, providing a significant cost advantage across all of your digital channels.
Companies we are resolving for…
Our Customers
Overview
A world-class prospecting ecosystem under one umbrella for the flawless execution of your most important value chain.
From all aspects of data to activating custom audiences, we take on the responsibility of all the components and costs of the buy-side digital ad market, so you can focus on what matters. Prospect desk and our ecosystem of real-time data sources with the power of our identity graph, online/offline data capabilities, and visitor (tag) resolution architecture so you can achieve the highest ROI on your ad-spend.
Transforming the Status Quo
Empowering you to achieve your Top-of-funnel objectives.
We recognized that buying ad can be complex and time-consuming, and that advertisers often struggle to achieve their desired results while also managing their budgets effectively. Our approach is to provide a comprehensive, end-to-end solution that addresses all of the challenges faced by buy-side advertisers and agencies on the ad exchange. We provide a method to purchase wholesale so you can stop paying retail markups.
Traditional Top-of-Funnel Landscape
The current state of buy-side media consists of a lack of transparency in ad spend, complexity of the ad ecosystem, and the over-reliance and inaccuracy of third-party data. Overall, these inefficiencies can result in wasted ad spend, reduced ROI, and damage to the advertiser's brand reputation.
Our Prospecting Ecosystem: Prospect Desk
Prospect Desk leverages machine learning algorithms to optimize bids and targeting, ensuring that ads reach the right audiences at the right time. To close the feedback loop completely from creation of audiences to deployment of ad, we provide advanced reporting and analytics capabilities, giving you deep insights into your campaign performance and enabling you to make data-driven decisions about future campaigns. We control the process from end-to-end.
Our Buy-Side Solutions
Let us help you navigate the complex world of digital lead generation.
Identify, enrich, activate, and advertise digital ad campaigns all in one place. We have architected a network bringing together every essential data component on the buy-side of programmatic media including, a Customer Data Platform (CDP), Data Management Platform (DMP), and Demand-side Platform (DSP), and improved the overall process through the unification of our Data Co-Op, Identity Graph, and Tag Network capabilities.
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Having a reliable data partner in this digital ad landscape is essential to achieving better results. Why have one partner when you can have an entire ecosystem. Enhance your capabilities and optimize your digital ad performance by partnering with us and our ecosystem of partners.
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Target audiences based on demographics and other attributes associated with your ideal customer profile, so you can tailor the most relevant ads to the most valuable audiences.
Our Audience Creation Cloud enables you to collect and analyze data on your customer’s behavior and preferences which then can be used to target the right people, at the right time, in the right place.
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Identify and reach target audiences in a personalized and efficient way by leveraging our identity graph that contains a user's online behaviors and preferences, as well as their demographic information. We have the ability to cross-link identities across different platforms and devices through cookies, device IDs, and email addresses.
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Our tag network serves as a measurement of attribution and can provide insights into the ad performance of different channels and campaigns. This is a crucial piece to the advertising lead journey in order to provide a full feedback loop on tracking and measuring how ad campaigns can be optimized.
Our Prospect Validation Service provides UTM data and site visitor resolutions to see who is coming to your website, what channels they are coming from, and if they are converting.
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Leverage our data management platform (DMP) to drive your buy-side ads via our DSP. Don’t pay two vendors when one can do the job.
Leverage real-time bidding and sophisticated targeting methods to accurately reach specific audience segments faster. Our Media Placement Cloud (MPP) utilizes advanced programmatic advertising tools and gives you transparency and accountability you need to succeed in today's complex digital advertising landscape.
Our Platform
Easy set up for our Partners!
Identify new audiences and validate existing prospects in one place
From data to prospect, get everything you need to scale your top of funnel, validate prospects, and convert them into customers.
Have the ability to activate high-performing segments
Everything you need for custom audiences, audience activation, and cookie-syncing powered by our identity graph, resolution network, and data co-op.
Everything you need to optimize ad campaigns and bidding
Everything you need to place your ads via our wholesale priced DSP.
IDENTIFY
ACTIVATE
MANAGE
“Our goal is to crush the costs associated with the Prospecting and Digital Value Chain. Our platform provides access to the required technologies and data assets (identity graph and cookie pool) so you don’t have to build this on your own by stitching together half-dozen disparate technologies. If you are tired of paying retail and want to know what the big brands have access to, call us.”
— Jim Weldon, Co-Founder of Prospect Desk
Let’s Team Up.
Explore how our platform can make an exponential difference. Let’s achieve growth and success together.